why your skin behaves differently in the cold.

DR GARRY CUSSELL

Why Your Skin Behaves Differently in the Cold

Nothing about your skin has changed.
What changed is the air around it.

The first proper cold snap arrives and skin that felt settled all summer starts to feel tight by mid-morning, looks a little flat, and stings at a serum it tolerated a week earlier.

It's easy to assume something has gone wrong. Usually nothing has. The skin is doing exactly what skin does when the air turns cold and dry.

The barrier meets colder, drier air

Cold air holds far less water than warm air, and indoor heating strips out what remains. That creates a steeper gradient pulling moisture up and out of the skin, a process called transepidermal water loss.

The outermost layer, the stratum corneum, relies on a matrix of lipids and water to stay flexible and sealed. Through winter that matrix is under constant draw, and a barrier that coped easily in humid warmth begins to lose ground.

dry skin & barrier

Drier skin is two problems at once

In the cold, water leaves faster, and the skin produces less of the oil that would normally slow that loss.

Sebum output drops, and the lipids and ceramides that hold the barrier together are used up faster than they are replaced.

A barrier short on lipids is a barrier that leaks. This is also why dehydrated skin is not the same as dry skin. Dehydrated skin cannot hold the water it already has, which is why it can feel tight and look flat even when it is not lacking oil.

The response is not simply a heavier cream. The Rich Repair Moisturiser, a non-occlusive moisturiser can be blended with your serums in the evening, it suits dry, sensitive or barrier-compromised skin without the heavy film that traps rather than repairs.

Why it looks duller and reacts more

Cold triggers vasoconstriction. Blood vessels narrow to conserve heat, so less blood reaches the surface. Circulation is part of what makes skin look awake and part of how quickly it repairs.

Move repeatedly between cold outdoors and heated indoors and those vessels dilate and constrict in turn, which is why redness and flushing tend to worsen in winter, particularly for reactive and rosacea-prone skin.

A weakened barrier also lowers tolerance. Actives that felt comfortable in summer can start to sting, because the barrier that used to buffer them is thinner.

A gentler cleanse can help reactive skin which is why the Calming Cream Aloe Cleanser is the one to reach for in the colder months, morning and night.

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Cold weather tests even the most exceptional skincare.

Rejuvaus Winter Edit

What actually changes in a winter routine

Less correction by force, more support. This is where encapsulation earns its place, because slow release allows a meaningful dose to work deeply and progressively without overwhelming a compromised barrier.

The Repair & Refine ABC Serum is the clearest example: 0.1% encapsulated vitamin A that stays comfortable twice daily, even on sensitive skin, when conventional retinol would be too much in winter.

Keep soothing actives present at every step rather than addressing redness as a separate job, and do not stop mineral sun protection. UVA passes through cloud and window glass all year and contributes to both ageing and pigmentation regardless of temperature.

Rejuvaus serums and moisturisers are designed to be combined and applied  in a single step, and the barrier is corrected and comforted at the same time instead of being stripped and then sealed.

The winter edit

A short list of what earns its place when the barrier is under pressure. Each goes on as part of the same blended routine, morning or night.
The aim in winter is not to do more to your skin. It is to stop doing the things that were quietly working against it.

Rich Repair MOISTURISER
Collagen & Peptide Moisturiser
thining skin treatment
skin repair moisturiser
aging skin skincare results
Growth Factor Moisturiser
 SWT-7™, Growth Factor, Vitamin C rich moisturiser
Rich Repair MOISTURISER
Collagen & Peptide Moisturiser
thining skin treatment
skin repair moisturiser
aging skin skincare results
Growth Factor Moisturiser
 SWT-7™, Growth Factor, Vitamin C rich moisturiser

Rich Repair MOISTURISER 50ml

$200.00

A non-occlusive night moisturiser built on a skin-identical lipid barrier complex, to rebuild the seal winter depletes. Blended over your serums at night. For dry, sensitive or barrier-compromised skin.

Plump & Glow Triple Ceramide Moisture Mask
Best Ceremide Mask
stressed skin mask
best face mask treatment
Glow Mask Results
Ceramide Moisture Mask
ceremide, squalane, and Niacinamide
Plump & Glow Triple Ceramide Moisture Mask
Best Ceremide Mask
stressed skin mask
best face mask treatment
Glow Mask Results
Ceramide Moisture Mask
ceremide, squalane, and Niacinamide

Plump & Glow Triple Ceramide Moisture Mask 50ml

$200.00

A triple ceramide complex with long-hold hydration for up to 72 hours. Rinse after 15 to 20 minutes, or leave on overnight when skin feels tight. Suits all skin, especially dehydrated or sensitised.

i • Solar Protect & Restore Invisible Zinc Lotion
zinc oxide sunscreen
uv, blue light moisturiser
invisible zinc
best zinc sunscreen
sunscreen anti aging
Invisible zinc lotion
i • Solar Protect & Restore Invisible Zinc Lotion
zinc oxide sunscreen
uv, blue light moisturiser
invisible zinc
best zinc sunscreen
sunscreen anti aging
Invisible zinc lotion

i • Solar Protect & Restore Invisible Zinc Lotion

$200.00

A non-occlusive night moisturiser built on a skin-identical lipid barrier complex, to rebuild the seal winter depletes. Blended over your serums at night. For dry, sensitive or barrier-compromised skin.

Rejuvaus is an Australian-made, doctor-developed, professional-grade skincare system founded by Dr Garry Cussell, cosmetic skin specialist and founder of Rejuvenation Clinics of Australia.

Every formula pairs corrective actives with anti-inflammatory support and encapsulated slow-release delivery, so meaningful doses stay tolerable, barrier first, in any season.

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